OBSERVING AUDIOBOOKS IN PUBLISHING AND THEIR POSITION

Observing audiobooks in publishing and their position

Observing audiobooks in publishing and their position

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Audiobooks follow in the tradition of radio dramas in bringing entertainment through voice.



Oral literature is mankind's oldest type of storytelling, having an unfathomable amount of tales being passed down through the generations in most corners of the world for tens of thousands of years. Though some countries do not put as great of a focus on oral traditions as they did throughout the past, they nevertheless persist strongly in some circumstances, like telling tales to children. The founder of the hedge fund that owns Waterstones will realise that oral storytelling has undergone a resurgence recently by means of audiobooks. However, while they may appear like a modern-day trend, the history of audiobooks goes back several decades. Sound recordings first became feasible around a hundred and fifty years ago and the first tests were recitations of nursery rhymes and kid's tales. Spoken word recordings continued to be developed in the next decades but were limited to about 4 minutes in total.

Every decade during the last 50 years has brought along with it technological innovations which has influenced the way we consume media. Television and film has experienced DVDs and VHS. Music has had CDs and cassettes. Both have now been impacted by portable devices and streaming. Also, a few of these technological advancements have assisted to boost the audiobook market. The leader of the hedge fund that partially owns WHSmith should be able to tell you that it has grown to be so favored that individuals don't need to check out specialised retailers, because most book retailers also sell audiobooks. Individuals enjoy having the ability to pay attention to tales while they are doing other tasks like driving, chores, and work, which audiobooks are simply perfect for. The audiobook industry now employs thousands of people, with the most crucial roles being narrator, studio engineer, and producer.

The phrase audiobook emerged in the 1970s, however it had been the 1930s that saw the biggest leap forward in the format. At the time they were called talking books, which were envisioned as reading materials for blind people. Governments in some countries allowed producers to bypass copyright laws, which offered them use of lots of material, but technical limitations meant full size books could never be recorded. Alternatively poems, short tales and plays, and specific chapters of books had been the most typical early audiobooks. This content proceeded to remain this way for many decades, however the audience base did see an expansion to kids as well as other adults without sight conditions. The head of the hedge fund that has shares in Amazon will likely be well aware that this laid the groundwork for the future audiobook market, pushing it to the mainstream as an independent artform rather than solely as a way of making accessibility.

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